{ "reviewed": "2026-11-02", "source": "https://braavlabs.com/ai", "company": { "name": "Braav Labs", "what": "An AI automation and growth agency.", "does": "Finds where a service business loses leads and money, then builds the system that fixes it.", "basedIn": "Scarborough, Toronto, ON M1P 1S4, Canada", "areasServed": "Toronto, Scarborough, Durham Region (Oshawa, Whitby, Pickering, Ajax), the Greater Toronto Area and businesses across Canada.", "language": "English", "website": "https://braavlabs.com", "profiles": [ "https://www.facebook.com/profile.php?id=61595122146536", "https://www.linkedin.com/company/143986080/", "https://www.instagram.com/braavlabs.ai/" ] }, "pricing": { "model": "Set per project. No price list or price range is published.", "firstStep": "A free leak audit, delivered in writing within one business day.", "quotes": "Builds are quoted at a fixed price before work starts.", "ownership": "Systems are set up in accounts the client owns." }, "services": [ { "slug": "lead-generation", "name": "Lead generation automation", "summary": "The right prospects found, screened and ready to contact.", "detail": "Prospect research is research, and research by hand happens on the days there is time for it, which are never the weeks it matters. This builds the list continuously, screens it against criteria you have written down, and stops at the point where judgment starts.", "included": [ "Written fit criteria you can change later", "Scheduled sourcing from public business listings", "Deduplication against every name already seen", "A staged screening cascade, cheapest checks first", "Enrichment on the candidates that survive screening", "A first contact drafted from the research", "Review and approval before anything sends", "Reply, bounce and opt-out handling", "A flag when a queue stalls or bounces rise", "The criteria and the screening logic documented in writing" ], "limits": "This finds and screens. It does not decide. A person approves every first contact, and that is the stage the system exists to protect rather than to replace. If you already have more enquiries than get answered, the honest first build is the answering, not this.", "url": "https://braavlabs.com/services/lead-generation" }, { "slug": "ai-voice-agents", "name": "AI receptionist and voice agents", "summary": "Calls picked up and sorted, then booked into your calendar or passed to a person.", "detail": "Most missed revenue in a service business is a missed call. Not a lost argument about price: a phone that rang at 12:40 while the front desk was with someone, and a caller who moved on to the next listing. Something answers that call, finds out what it is about, and either books it or puts it in front of a person who can.", "included": [ "A written call flow, approved before build", "Named escalation triggers and a named person to escalate to", "Real diary availability, read and booked", "A customer record created or updated on every call", "Transcript and summary per call", "After-hours and overflow handling", "A voice and tone matched to how your front desk already speaks", "Reduced-friction handoff: the caller is not made to repeat themselves", "Weekly review of failed and escalated calls during the first month", "Accounts, number and recordings in your name" ], "limits": "Call minutes and usage bill to your own accounts at cost, never marked up. This is also not the right first fix for every business. If most of your inquiries arrive as forms and messages rather than calls, answering those faster will earn you more, and we will say so.", "url": "https://braavlabs.com/services/ai-voice-agents" }, { "slug": "lead-automation", "name": "Lead response and follow-up automation", "summary": "Answered in the same minute, then followed up on a set schedule until they reply.", "detail": "An inquiry is worth the most in the minutes after it is sent, and almost nothing a day later. The gap is rarely a people problem: the form goes to an inbox, the inbox belongs to someone with a job, and the job is not watching an inbox. This closes that gap, and then keeps following up long after a person would have stopped.", "included": [ "Capture from form, chat, email and message channels", "A first reply that answers rather than acknowledges", "The questions that separate a real buyer from a browser, asked before the call", "Follow-up sequences that stop on reply", "Real diary availability, and a booking they get confirmed", "Reminders before the appointment", "Escalation to a named person on defined triggers", "Customer records created and kept current", "Bounce, unsubscribe and opt-out handling", "Accounts and data in your name" ], "limits": "Message, phone and tool costs bill to your own accounts at cost, never marked up. This does not manufacture demand either: it protects the inquiries you already paid to get. If the volume is not there yet, the honest first build is the website, not this.", "url": "https://braavlabs.com/services/lead-automation" }, { "slug": "workflow-automation", "name": "Workflow automation", "summary": "No more typing the same thing into six places.", "detail": "Most businesses do not have a tooling problem. They have six good tools and a person whose actual job has quietly become moving information between them. We remove that job (not the person, the job) by joining up what you already run.", "included": [ "A written map of how the work moves today", "Joined up through the official connections your software already offers", "Rules for what starts it, what it changes, and where it goes next", "Retry, rate-limit and error handling", "A defined safe state when an upstream service fails", "An alert the moment it stalls", "Duplicate-event protection", "A trial run alongside the old way before anything is switched over", "Written documentation of everything built", "All credentials and accounts in your name" ], "limits": "We join up software; we do not resell it. Subscriptions and usage stay on your accounts at cost. Where a tool offers no proper way in or out, we will tell you that rather than building something fragile on top of it.", "url": "https://braavlabs.com/services/workflow-automation" }, { "slug": "customer-support-ai", "name": "AI customer support", "summary": "Answers the same twenty questions. Anything else reaches a person.", "detail": "Every service business answers the same twenty questions forever. Hours, parking, what to bring, whether you take this insurance, how long it takes, what it costs. Answering them is not the job, but it eats the day the job needs. Something else answers them, from your own information, and is built to know exactly what it must not answer.", "included": [ "A collected list of the questions you actually receive", "A written boundary document, approved before build", "Answers grounded in your own content", "An explicit 'I don't know' rather than an invented answer", "Escalation to a person with the conversation attached", "Consistent behaviour across every channel connected", "A log of unanswered and escalated questions", "An editable knowledge source you control", "Transcript retention in your own accounts", "Review of real transcripts during the first month" ], "limits": "This automates communication, never professional judgment. In healthcare, dental and regulated settings the system handles scheduling, access and logistics only. It does not diagnose, triage or advise, and we will not build it to. Model usage bills to your own account at cost.", "url": "https://braavlabs.com/services/customer-support-ai" }, { "slug": "high-converting-websites", "name": "Website design and build", "summary": "Built to turn a stranger into a booking.", "detail": "A website is not a brochure with a phone number on it. It is the part of the business that has to answer a stranger's questions, in the right order, fast enough that they are still reading, and then make acting on it the easiest thing on the page.", "included": [ "Messaging and page structure, written before design", "Design on your real content and images", "Responsive from 320px up, designed mobile first", "A performance budget tested on mid-range devices", "Semantic markup, keyboard navigation and visible focus", "Reduced-motion handling throughout", "Technical SEO: metadata, canonicals, sitemap, structured data", "Analytics with conversion events defined", "Forms wired to where you will actually see them", "Domain, hosting and analytics in your name" ], "limits": "Photography, copywriting beyond the site itself, and ongoing content are quoted separately when you want them. They are real work and folding them into a site price hides what you are paying for.", "url": "https://braavlabs.com/services/high-converting-websites" }, { "slug": "email-automation", "name": "Email automation", "summary": "Automated email sequences that turn quiet leads and past customers into bookings.", "detail": "Most of your future revenue is already in your inbox: people who asked and never booked, customers due for their next visit, clients who would buy again if someone asked. This sets up the email sequences that ask for you, at the right time, in your voice, and stop the moment someone replies.", "included": [ "New-lead nurture sequence", "Missed-booking follow-up", "Recall and rebooking reminders", "Old-lead reactivation", "Review request emails", "Domain authentication and deliverability", "Consent and unsubscribe handling", "Stop-on-reply logic", "Per-sequence reporting" ], "limits": "Email works when it is wanted. We only send to people who gave you their details, every email has a clear way out, and we would rather send fewer, better emails than flood a list and burn your domain.", "url": "https://braavlabs.com/services/email-automation" }, { "slug": "crm-setup", "name": "CRM setup", "summary": "Every lead in one place, every next step on a timer.", "detail": "Most businesses do not lose leads at the door. They lose them in the middle: a name in an inbox, a callback on a sticky note, a quote nobody chased. This puts every lead in one pipeline, gives each one an owner and a next step, and makes the system nag before the lead goes cold.", "included": [ "CRM chosen with you, or your existing one cleaned up", "Every lead source connected to one pipeline", "Stages, owners and due dates set up", "Automatic follow-up that stops on reply", "Alerts when a lead sits too long", "Existing contacts cleaned and imported", "A simple dashboard of leads in and work won", "Team training on real leads", "Everything built in accounts you own" ], "limits": "A CRM only works if people use it. We keep the setup as small as your team will actually keep up with, and we will tell you if the problem is upstream, like calls not being answered at all, before selling you a pipeline.", "url": "https://braavlabs.com/services/crm-setup" }, { "slug": "paid-ads", "name": "Google and Meta ads management", "summary": "Paid campaigns tied to the leads and bookings they actually produce.", "detail": "Most ad accounts are judged on clicks because clicks are what the ad platform can see. The money is further down: whether the click became a call, whether the call was answered, whether it became a booking. This sets up campaigns and the tracking behind them so you can see which spend brings paying customers and cut the rest.", "included": [ "Google Ads and Meta campaign setup", "Keyword, area and audience targeting", "Ad copy and creative", "Dedicated landing pages", "Call, form and booking tracking", "Fast-reply follow-up for paid leads", "Ongoing optimisation", "A plain monthly report", "Ad accounts owned by you" ], "limits": "Ads amplify whatever is already there. If calls go unanswered or the site does not convert, more traffic means more money lost, so we fix the leak first and tell you if ads should wait.", "url": "https://braavlabs.com/services/paid-ads" }, { "slug": "seo", "name": "Local SEO", "summary": "Local search and Google Maps visibility that brings in free, ready-to-book leads.", "detail": "The best leads cost nothing: people searching right now for what you do, near where you are. If you do not show up in the map or the first results, they book with whoever does. This fixes the technical basics, your Google Business Profile and the pages search engines and AI answers read, so you show up when it counts.", "included": [ "Local SEO audit", "Google Business Profile optimisation", "Technical SEO fixes", "Service and location pages", "Structured data markup", "Review request routine", "Listing consistency check", "Search lead tracking", "A plain monthly report" ], "limits": "SEO takes months, not days, and nobody can promise a ranking. What we can promise is that every fix is real, explained, and measured in calls and bookings rather than in vanity rankings.", "url": "https://braavlabs.com/services/seo" }, { "slug": "custom-ai-systems", "name": "Custom AI systems", "summary": "One costly problem, scoped properly and fixed.", "detail": "Some problems do not match a service. A specific piece of repeat work, a decision that needs information from four places, a process that only one person knows how to run. This is the engagement for those: one problem, scoped properly, built around how you actually run rather than around a product we want to sell.", "included": [ "A written problem definition, agreed before build", "An explicit list of what stays with a person", "System architecture and data flow, documented", "Integration with your existing tools", "Defined boundaries on autonomous action", "Failure handling and a defined safe state", "A monitor with alerting to a named person", "Testing against real data and real volume", "Written documentation of everything built", "Credentials and accounts in your name" ], "limits": "If the problem is not yet clear enough to scope, we will propose a paid discovery rather than a fixed quote on a guess. And a discovery that concludes you should not build this is a valid outcome we will tell you about.", "url": "https://braavlabs.com/services/custom-ai-systems" } ], "industries": [ { "slug": "dental", "name": "Dental", "summary": "New-patient calls, recall, and the hygiene schedule that quietly decides the month.", "url": "https://braavlabs.com/industries/dental" }, { "slug": "healthcare", "name": "Healthcare & clinics", "summary": "Intake, scheduling and reminders taken off your team. Clinical work left alone.", "url": "https://braavlabs.com/industries/healthcare" }, { "slug": "professional-services", "name": "Professional services", "summary": "For firms where one inquiry is worth a lot of money, and a slow reply hands it to somebody else.", "url": "https://braavlabs.com/industries/professional-services" } ], "areas": [ { "slug": "toronto", "name": "Toronto", "url": "https://braavlabs.com/locations/toronto" }, { "slug": "scarborough", "name": "Scarborough", "url": "https://braavlabs.com/locations/scarborough" }, { "slug": "durham-region", "name": "Durham Region", "url": "https://braavlabs.com/locations/durham-region" } ], "caseStudies": [ { "slug": "dental-new-patient-journey", "title": "New-patient website and booking path", "status": "In build", "published": "2026-09-22", "summary": "A practice site rebuilt around the single question a prospective patient is actually asking (can I be seen, and how soon) with a booking path short enough to finish on a phone in a waiting room.", "results": null, "url": "https://braavlabs.com/work/dental-new-patient-journey" }, { "slug": "braav-outbound-system", "title": "Our own sourcing and follow-up pipeline", "status": "Live", "published": "2026-09-22", "summary": "The system we use to find practices that fit what we do, screen them, and make first contact, running against our own inbox before it is ever sold to anyone else.", "results": [ { "label": "Clinics found in one area run", "value": "60, of which 56 were new", "source": "One sourcing run over Mississauga City Centre, 17 October 2026, read from the pipeline execution log." }, { "label": "Bounce rate, named staff addresses", "value": "5 of 17 (29%)", "source": "87 sent emails checked by hand on 7 October 2026. Every bounce was a named person whose mailbox no longer existed." }, { "label": "Bounce rate, general clinic inboxes", "value": "0 of 62", "source": "Same 87 sent emails. Inboxes like info@ outlive staff turnover, so the pipeline now prefers them." } ], "url": "https://braavlabs.com/work/braav-outbound-system" }, { "slug": "voice-agent-cold-call-simulator", "title": "Voice agents that play a hard prospect", "status": "Live", "published": "2026-10-10", "summary": "Two voice agents, a receptionist and an owner, chained into one call so a sales pitch can be rehearsed against a real gatekeeper before it is spent on a real lead.", "results": null, "url": "https://braavlabs.com/work/voice-agent-cold-call-simulator" }, { "slug": "braav-content-automation", "title": "Social posts written from cited research", "status": "Live", "published": "2026-10-10", "summary": "The system that drafts, renders and queues our own social posts every morning. Every claim comes from a fixed library of cited sources, and nothing posts until a person approves it.", "results": null, "url": "https://braavlabs.com/work/braav-content-automation" } ], "contact": { "email": "info@braavlabs.com", "phone": "+1 (942) 381-3156", "address": "Scarborough, Toronto, ON M1P 1S4, Canada", "whatsapp": "https://wa.me/19423813156", "contactPage": "https://braavlabs.com/contact", "reply": "A person replies to every inquiry within one business day." }, "auditRequest": { "url": "https://braavlabs.com/automation-audit", "submittedBy": "A person, using the form on the page. The form cannot be submitted through these tools.", "required": [ "name", "email" ], "optional": [ "business name" ], "questions": { "businessType": [ "Dental practice", "Clinic or healthcare", "Professional services", "Other service business" ], "whereEnquiriesSlip": [ "Slow replies to new inquiries", "Missed calls and voicemail", "No follow-up after the first message", "Website visits, few inquiries", "Booking takes too many steps", "Staff stuck on repeat admin" ], "howEnquiriesArrive": [ "Phone", "Website form", "Email", "A mix of everything" ], "weeklyVolume": [ "Under 10", "10 to 30", "More than 30", "Not sure" ] } } }