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Braav Labs — Where human intelligence meets artificial intelligence to build the future.
Industry 01

The practice runs on the phone and the schedule.

A dental practice has two numbers that decide the month: how many new patients got through, and how full hygiene is. Both are decided by things that happen at the front desk while the front desk is doing something else: a call during a handover, a recall list nobody got to, a gap at 2pm on Thursday.

Typical first build
New-patient call handling
Touches
Phone, website, recall list, schedule
Never touches
Clinical judgment or advice
Records
Stay in your systems, in your name

Where dental loses inquiries.

New-patient calls, recall, and the hygiene schedule that quietly decides the month.

  • The new-patient call arrives at the worst possible moment

    Mid-handover, mid-payment, mid-anything. A new patient who reaches voicemail is calling the next practice on the map before the front desk has a free hand, and that call was worth more than the one being handled.

  • Recall is real revenue that depends on somebody having time

    The list exists in the practice software. Working it is a task that competes with the people physically standing at the desk, and the people standing at the desk win every time.

  • Hygiene gaps appear faster than anyone can fill them

    A short-notice cancellation at 2pm is an empty chair unless someone works a list immediately. By the time it is noticed, it is 2pm.

  • The same twenty questions, forever

    Parking, insurance, whether you take this plan, what to bring, how long it takes, whether it hurts. None of them are the job, and together they are hours.

The builds that fit this sector.

Each of these is bought on its own. Most practices start with whichever one is costing them the most right now.

  1. 01

    A voice agent for overflow and after-hours calls

    Answers when the desk cannot, finds out whether the caller is new or existing and what they need, books against real availability, and hands anything clinical straight to the practice.

  2. 02

    New-patient inquiries answered in the same minute

    Form, chat and message inquiries get a real reply immediately, the details you need collected before the call, and a booked time rather than a callback promise.

  3. 03

    Recall that runs on a schedule

    Due and overdue patients contacted automatically on a defined cadence, stopping the moment someone responds, with the record written back.

  4. 04

    Short-notice gaps offered to a list

    A cancellation triggers an offer to patients who said they would take an earlier slot, in order, first to confirm gets it.

  5. 05

    A website built around the new-patient decision

    The questions a nervous new patient actually has, answered in order, with one obvious way to book.

Out of scope, deliberately

Nothing clinical. Ever.

These systems handle scheduling, access and logistics. They do not answer clinical questions, assess symptoms, triage urgency or give advice of any kind. A caller in pain reaches the practice, not a model. That boundary is written into the build, not added as a disclaimer, and we will decline work that asks us to move it.

Our experience here

Braav Labs is currently building the new-patient journey for a dental practice in Scarborough, Ontario. That project is in build, not complete, and the practice has not yet approved public attribution, so it is presented on this site without their name. It is the only dental engagement to date.

Questions from dental.

  • No. Every system we build for a dental practice is scoped to scheduling, access and logistics, with clinical questions escalating to the practice. This is enforced in the build rather than stated as a disclaimer.

Want this looked at against how your practice actually runs?

Get my free audit

How an engagement runs.

The same five steps whatever we are building, so you always know which one you are in.

Pricing
Fixed price, quoted after a scope call
You have the number before anything is built. Nothing is billed by the hour.
Timeline
A date at quote time
Stated as a commitment, not an estimate that drifts once work starts.
Ownership
Everything stays in your name
Domains, hosting, inboxes and every account, on your billing, documented.
  1. 01

    Scope call

    Twenty minutes on how inquiries reach you today. No deck, no discovery package.

  2. 02

    Written scope and a fixed quote

    What gets built, when it lands, what it costs. Fixed before anything starts.

  3. 03

    Build and review

    You see it working on your own content, not a screenshot of it working.

  4. 04

    Launch and handover

    Accounts in your name, a written record of what runs where, a walkthrough.

  5. 05

    Support, if you want it

    A separate decision, made after something is already running.